You know how I know Coachella just wrapped up? My social media feeds are still drowning in desert outfits, glitter, and recap videos from people, influencers, and brands who went — and those who didn’t but still wanted to jump on the trend.
From Message to Money💰
TODAY 1 pm ET | Free & Virtual via Zoom
Coachella has its own message, aesthetic, and feeling – this year it even sold out just a week after the lineup was announced. It’s so consistent you can recognize it scrolling on your phone, sitting on your couch, states away from Southern California.
Campaign messaging works the same way. When your message is clear, and people can recognize, identify with, and feel it, fundraising stops being an uphill battle.
That’s what today’s training is all about.
If you’re responsible for raising money for a candidate campaign, this is a great use of your morning or Tuesday lunch break.
See you there!
Ada Recinos
NDTC, Associate Director of Marketing and Communications
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